The Easiest Way to Offer Instant HVAC Estimates Online
Add an instant pricing tool to your website and turn anonymous visitors into pre-qualified replacement leads.
How It Works
Homeowner Enters Their Address
On your branded estimate portal, the homeowner enters their address, answers a few questions about their home, and selects their preferences.
Our Pricing Prism™ Does the Work
Our software pulls property data, calculates the home’s heating and cooling requirements, and matches it to three tailored equipment options.
AI Follow-Up Gets Them Ready to Book
Our AI follow-up engine contacts the lead, answers their questions in seconds, and sends a booking link — or pings your office the moment they’re ready to schedule.
Three leaks in your install funnel
Google just made instant estimates a search filter.
In late 2025, Google quietly added an “Online estimates” filter to its search results for home services. When a homeowner searches “HVAC near me,” they can now tap a single button to filter out every contractor who doesn’t offer online pricing. If you don’t have an instant estimate tool on your website, you don’t show up.
Offering online estimates makes you visible to every homeowner using Google’s “Online estimates” filter — and keeps you in the running when others get filtered out.
Your logo, your colors, your subdomain. Homeowners see a polished, professional experience that signals you’re a modern, trustworthy operation — before you ever walk through the door.
While your competitors scramble to catch up, you’re already meeting Google’s new standard. Stay visible as the filter expands and homeowner expectations continue to shift toward self-service.
Homeowners expect instant pricing.
Homeowners don’t want to call three companies and wait days for a callback. They want a price range in minutes — no pressure, on their phone, at their own pace. They don’t know anything about HVAC and they shouldn’t have to. If your competitor gives them a clear answer and you give them a form, you’ve already lost.
Your estimate portal works 24/7. Homeowners explore options privately at 10pm on a Sunday without needing a salesperson on call — or in their living room.
The system calculates heating and cooling requirements automatically from property data. Homeowners just enter their address — we handle the rest.
Good, better, best — tailored to their home. Three clear options let homeowners feel in control of the decision rather than being sold a single system. Average ticket size goes up naturally.
The first contractor to respond wins.
The industry average speed-to-lead in HVAC is terrible. Leads go cold. Revenue is lost to forgotten callbacks. AI follow-up contacts every lead within seconds, answers their questions, and gets them a booking link — or pings your office the moment they’re ready to talk. No more manual chasing.
Every lead gets contacted automatically via text and email. The AI answers common questions in seconds, then hands off — sending a booking link when the homeowner is ready, or alerting your office to follow up by phone.
Every lead, every estimate, every property detail — one place. See which options homeowners are considering and where each lead sits in the pipeline. No spreadsheets. No digging through emails.
By the time a lead reaches you, they already know their home’s size, the equipment options, and a price range. No wasted truck rolls. No sticker shock conversations.
Frequently Asked Questions
Everything you need to know about the platform.
Your next customer is looking for a price right now.
They’re on their phone, comparing contractors, and choosing whoever gives them a clear answer first. Make sure it’s you.